What is an eCommerce Website?
An ecommerce website is a type of site created for the main purpose of selling an item or an inventory of products. Whether you’re selling a digital product or an actual tangible one such as clothing, you need an ecommerce website to accept and process transactions online.
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Build eCommerce Websites in 6 Easy Steps
1. Choose a product to sell
If you’re just in the process of starting your online business, the first step on how to build an ecommerce website is to determine what you’re going to sell. Identify product opportunities and source suppliers. Research on the actual demand for the product you’re looking to sell and identify your niche market.
2. Choose a brand name
Come up with a name that stands out. It has to be memorable and easy to spell. Most businesses choose their domain name so you want to make sure you choose a name that’s not yet taken or worse, used to be associated with a shady website.
3. Select a template
Once you have all the information on your online business - including a brand name and logo - you can now start building your ecommerce website. Fortunately, you don’t really need to learn how to code to get your site up. Strikingly’s free ecommerce website builder lets you get your online store up and running without writing a single line of code. You basically start by selecting a template from its collection of ecommerce website templates and design your own site from there.
4. Add your own personal touch to your site
When building ecommerce websites, it’s important to be mindful of the different design elements that will represent your brand and personality. Strikingly lets you play around with custom color schemes and fonts to enable you to create a unique website. Add your own images, personalized logo and website icons with ease. Build content that will fulfill your business goals and objectives.
5. Add a secure payment gateway
Let your customers complete their purchase transactions online. Add a secure payment gateway so you can accept credit card payments with ease.
6. Optimize your website
Careful search engine optimization is key to building an ecommerce website that is both effective and profitable. You need to be able to direct targeted traffic to your site in order for your products to sell. Learning the basics of SEO will help you get started.
Everything You Need to Build eCommerce Websites
Modern website templates
All website templates are mobile-responsive so you know your website will look great on smaller screens. Reach out to customers on the go with a mobile-ready ecommerce site.
SEO and digital marketing tools
Optimize your content and edit your metadata using our built-in SEO tools. Understand your audience and site performance through the internal Analytics Dashboard.
Seamless and secure payment gateway
Process online payments through Paypal, Stripe, Alipay or WeChat Pay.
Scale up with ease
Grow your business from a single-product venture to a multi-category online store. Start with a free account and add bandwidth as your business takes off.
Check out our blog for more tips on how to build successful ecommerce websites.
